HappyOrNot is the company responsible for creating the globally recognizable Smiley feedback system. With over 25,000 physical Smiley Terminals in airports, office spaces, and retail outlets around the world, the company generates employee and customer feedback data on an unprecedented scale.

Servicing more than 4,000 clients in 120 countries, HappyOrNot presents customer and employee feedback data that organizations can tweak specific aspects of their service in accordance with what customers and staff want.